KELVIN LUU

Solutions Engineer | Technical Pre-Sales & Systems Architecture

Linkedin.com/in/lkelvinl  |  647-524-6828  |  kluu6828@gmail.com

Professional Experience

Independent Brokerage – Broker, RLT Vertical | Toronto, CA (remote)

Brokered refurbished tanning beds/booths; transitioning into RLT with EXCELL Red Light (Boston, MA).

  • Closed ~$40k TCV early on selling EXCELL Red Light to independent fitness clubs, owning discovery through close
  • Sourced and qualified 15–30 opportunities monthly via outbound prospecting, warm intros, and technical discovery
  • Ran a high-volume outbound engine of ~100 cold calls daily to book technical discovery calls and product webinars
  • Built Python, Cursor + Clay automation engines with REST API pipelines to accelerate sales workflows

Aftersell by Rokt – GTM Associate (Inbound Sales) | Toronto, CA (hybrid)

B2B e-commerce SaaS for Shopify post-purchase monetization; supported technical discovery on API/checkout flows.

  • Exceeded quota consistently; 110% in Q2 ’25, 130% in Q3 ’25; driven primarily through inbound opportunities
  • Owned inbound GTM across 4 SaaS product lines, running technical discovery and converting leads into SQLs
  • Drove ~5x base salary in influenced pipeline, turning inbound demand into closed deals across SMB and mid-market
  • Maintained sub-20-minute speed to lead on inbound traffic, improving meeting conversion rates and pipeline quality
  • Supported AEs with technical discovery notes, account context, API/checkout intent signals, and buyer qualification

Garage Direct Online – President, SMB Account Executive | Sheridan, WY (remote)

Distributed freight-heavy, bulk products to transform residential & commercial garage spaces in North America.

  • Scaled from zero to $50k in MRR within 6 months, owning the full B2B/B2C sales cycle and technical buyer journey
  • Generated over $1MM hybrid sales opportunities through technical SEO strategies, driving high-quality pipeline
  • Built 15+ strategic C-level partnerships, aligning technical requirements to drive retention, upsell, and credibility

Loocrum – Founder, Principal Sales Consultant | Toronto, CA (remote)

Ran a marketing agency for DTC brands on paid ads and email strategy while part-time in school.

  • Drove over $4.7MM top-line revenue for clients through consultative selling and solution-oriented technical strategies
  • Secured 15+ high-value e-commerce clients via targeted outbound prospecting and relationship-driven sales cycles
  • Increased client recurring revenue 30–55% by implementing automated lead nurturing and technical workflow systems

Various Companies – Software Engineer Intern | Across Canada (onsite; hybrid; remote)

Enrolled in co-op program, each internship lasted about 4 months each.

Some highlights I worked on:

  • Capco: Engineered APIs and full-stack features translating business needs into scalable financial workflows
  • Rangle.io: Optimized e-commerce checkout architectures and membership flows for an international retail platform
  • Enlighted: Developed IoT Bluetooth libraries and low-latency sensor protocols for cross-device connectivity
  • American Express: Built production-ready CRUD web services for insurance products across 12 global markets
  • SMART Technologies: Scaled interactive cloud platform features for an e-learning release reaching 3M+ users
  • 5Crowd: Enhanced frontend performance and ad targeting, improving load times and lifting CTR by 0.5x

Education

University of Waterloo – Bachelor of Computer Science with Business Option | Waterloo, CA

Additional